As Ultimate Ears’ agency of record, we’ve seen a lot over the six years since the brand first hit the shelves. During that time, the Bluetooth wireless speaker market has changed and matured, and other brands have flooded the marketplace, many copying the signature style that we had carefully cultivated since launch. Ultimate Ears has grown a lot in this time as well, so we were asked to help take them to the next level by evolving their style without compromising their legacy as the most durable brand on the market.
The ‘Live to the Ultimate’ campaign showcases the unmatched quality, versatility and design of the new UE BOOM 3 and UE MEGABOOM 3, dialing up the style and taking the design to ultimate levels. It’s all about saying yes to life, pushing the boundaries, and maximizing your musical experience—creating crave-worthy musical moments anywhere you go.